Article: New Norwegian venture in sports nutrition

New Norwegian venture in sports nutrition
New Norwegian Venture in Sports Nutrition
Press Release June 11, 2025
Smartfish AS, together with the Ingebrigtsen brothers, are becoming owners in Smartfish Sports Nutrition AS and are launching an aggressive initiative for omega-3-based recovery drinks.
Smartfish Sports Nutrition will also become one of the main partners of the brothers' new running team.
A new and powerful partnership has been established in the Norwegian and international sports community as the Ingebrigtsen brothers – together with their running team – acquire ownership in Smartfish Sports Nutrition AS, a newly established company focusing on sports nutrition. The Norwegian biotech company ImmunoPharma, through its subsidiary Smartfish AS, is also among the owners.
Shared Vision – Great Ambitions
Smartfish Sports Nutrition AS aims to become a leading global player in sports nutrition – with documented effect, solid research, and a unique combination of biotechnology and training expertise. The ambitions are high but clear: The world's best recovery products – and clear value for both owners and athletes.
– Together with Smartfish Sports Nutrition, we are now embarking on an offensive initiative to develop recovery drinks – for both recreational athletes and elites, says Jakob Ingebrigtsen on behalf of the running brothers.
– We are partnering in this company because we share a driving force, a goal, and see market potential, says Kjetil Ramsøy, Chairman of the Board of Smartfish Sports Nutrition AS.
- Based on over 20 years of specialized research on the interplay between carbohydrates, proteins, and omega-3, we have already developed a highly effective recovery drink. With Jakob, Filip, and Henrik on the team, we will further develop products specifically designed for the needs of both elite athletes and recreational athletes in their daily training, says Ramsøy.
Product Development
Work on the next generation product launch is already underway, and the work is being done in collaboration with the newly formed running team. The goal is to create a product that provides noticeable effects both before, during, and after training, for athletes of all levels.
– We have long used omega-3 in our diet and are very satisfied with the product Smartfish currently has. This is a product we highly value in our own daily training routine. The reason we are entering this partnership is that we want to contribute to further developing a new product series that can help even more runners get the right nutrition during critical phases before and after training, says Filip Ingebrigtsen on behalf of the running brothers.
- Omega-3 is more than just a health product – recent studies show that the intake of marine omega-3 fatty acids during and after exercise can contribute to reduced inflammation, faster recovery, and better
muscle response. This is central to the development of Smartfish Sports Nutrition AS's products, which bridge the gap between nutrition and performance, says Silje Gjerde, nutritionist and product developer at Smartfish Sports Nutrition.
Ownership with Responsibility and Profitability
The partnership is built on shared ambitions and responsible ownership. For the Ingebrigtsen brothers and their partners in Spring, this entails a capital injection via Smartfish Sports Nutrition AS that has guaranteed to contribute a minimum of 30 million in operating funds over time to develop the running team. For all owners, the goal is equally clear: To create world-leading products while building a solid and profitable company.
About the Actors:
- Smartfish Sports Nutrition AS: Independent company focusing on pre- and post-workout nutrition. Based on 20 years of research within the Smartfish system and with a dedicated focus on sports nutrition.
- Smartfish AS: Norwegian innovation company in nutrition and health. Other portfolios and business areas continue outside the Smartfish Sports Nutrition AS venture.
- ImmunoPharma AS: Biotechnology company and co-founder of Smartfish Sports Nutrition AS through its wholly-owned subsidiary Smartfish AS, with extensive experience in health-promoting innovation.
- The Running Team/Ingebrigtsen Brothers: Norway's most prominent track and field athletes – now also active owners and product developers with clear business engagement.
Media Contacts:
- Smartfish Sports Nutrition AS: Kjetil Ramsøy / 906 12 943 / kjetil@immunopharma.com
- The Running Team: Yngvar Andersen / 900 55 952 / yngvarmail@gmail.com
- ImmunoPharma AS: Christian Espeseth / 408 53 000 / christian.espeseth@immunopharma.com


